Support Offered via Cell Phone for Quitting Smoking
Today in Japan there are over 40,000 sites that can be viewed on Internet-capable mobile phones. A recent addition has been an Internet service via cell phone that calls on smokers to "enjoy the challenge of quitting smoking." When a smoker who has been hit by the desire to smoke presses a few buttons on his or her phone, words of encouragement and advice show up on the screen, complete with illustrations.
credit to http://web-japan.org/trends00/honbun/tj010321.html